Sunday, March 27, 2011

Gerd Arntz-inventor of the icon and the Audi A1 advert


Love the Audi A1 poster advert I've seen around. To me it's a cheeky reference to Gerd Arnts the 'inventor' of the icon. Check out Arntz's website which outlines his life. Note that he developed the ISOTYPE: the International System of Typographic Picture Education which laid the foundations of what we might now call the icon.


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